FREQUENTLY ASKED COMMON QUESTIONS

Digital Marketing Agency works with businesses large and small. We connect each project with the right professionals who have ample experience working on companies at each scale and specialization. This ensures that the right people are working on each project. Whether you’re a small business looking to reach your local audience or a large, multinational brand looking to launch a new product in numerous markets, we have digital marketing experts who have the experience and passion required to make your marketing campaign a success.

Most other marketing agencies only offer a fraction of what USMMP can give their clients. USMMP is a one-stop shop for SEO, PPC and Digital Ads providing businesses with a single entity to cover all of their needs. Our internal structure enables our teams to work together to produce exceptional results for our clients, building a bridge between each of our services.

From the start, our SEO professionals will perform a deep analysis of your business to understand the market you’re competing in and the specific practices your competitors engage in online. We choose the keywords for your campaign, the structure of your website, and the channels we focus on for off-page optimization based on the results of this analysis. Our research-oriented method ensures that results are consistently achieved rather than taking a “one-size-fits-all” approach. You can expect your SEO campaign to be a long-term investment, often requiring 3–6 months before seeing a return. What sets us apart from the competition is the long-term results we achieve. Instead of getting your name ranked and then subsequently losing it, we work to establish your brand as an authority, encouraging search engines to consistently feature your pages at the top of the results.

Each campaign is different. Two companies of similar size in similar industries are still going to have vastly different approaches to achieve similar results. We strive to personalize each campaign to the unique objectives and challenges our clients face in getting their website ranked in the search results provided by the major search engines. We can provide your business with a custom quote that outlines the costs, the time commitment from DMA, and when your brand will begin seeing the results of our hard work and dedication to your SEO campaign.

Yes! We are able to work with a wide range of websites, from ones built with static coding to bespoke eCommerce solutions. If your website has a content management system such as WordPress this will make things easier. If not then we can still work with you! Depending on the complexities of your website we will either carry out technical work in-house, or suggest liaising with your web developer to implement the changes we recommend.

Nobody can guarantee results in digital marketing as there are too many variables, especially with SEO, as Google’s algorithm is a secret. What we can do is point to a highly successful track record across all sorts of sectors and put you in contact with some of our clients if you want to see the kind of results we can produce.

Also, trust us when we tell you that we aren’t happy with results unless you are!

At USMMP, we like to keep our clients up-to-date. We send monthly reports outlining performance, as well as work completed and upcoming work. In addition, we will also show you how to use Analytics and set up appropriate dashboards so you can keep track of performance yourselves.

We also provide action lists detailing all the areas we believe need working on, with appropriate due dates.

We don’t do account managers at USMMP; all our clients have our direct contact details, including phone (landline and mobile), email, and social networking accounts. What’s more, we can arrange regular calls and visits to make sure you’re always up-to-date with the project.

While the majority of our PPC clients will make use of AdWords, it is not the only advertising platform and certainly isn’t always the most effective. At 31, we also have experience using all sorts of PPC services, such as Facebook Advertising, LinkedIn Advertising, and Paid Stumbles, to name a few.

We will help you find the correct advertising platform for what you’re trying to achieve.

We structure your PPC advertising campaigns based on your products and services. We create extremely targeted ads for each individual service. We will never run generic ads because these do not convert.

For example, if you offer insurance services, we will identify your best service options. If that option is car insurance, we will create specific ads and landing pages exactly targeted at people looking for car insurance services in your area. This ensures that the traffic we are driving to your website is traffic that is looking for what we are providing to them!

PPC (pay-per-click) doesn’t have to be expensive if you set up and optimize your campaigns correctly. It’s all about being intelligent with your targeting and keywords and ensuring you’re monitoring performance closely. You can pause campaigns at any point too so if we find a particular search term is becoming too competitive, there’s always the option to stop and review.